In 2021, the top 100 online selling sites generated $3.23 trillion in revenue. That’s an impressive number. The growth of e-commerce is undeniable. Starting a business online has become more accessible. Thanks to online marketplaces!
Now, you have hundreds of options to choose from. You can create your online store and start your business. But the question remains - “Which online marketplace to choose?”.
It doesn’t matter what kind of products you are selling; there is always a perfect platform for you. We have compiled a list of the best online selling sites, so you don’t have to look elsewhere. Here we go.
Facebook introduced Facebook Marketplace in 2016 after a survey found that 450 million people visited buy and sell groups on Facebook. Facebook came up with its marketplace for peer-to-peer shopping.
On the Facebook marketplace, you browse a relevancy-sorted feed of things to buy from people who live nearby and quickly list your stuff for sale.
How to sell on the Facebook marketplace
All you have to do is create a listing, and buyers will message you if they’re interested. Once someone purchases the item, you can make arrangements to meet up and exchange the item for money. You don’t have to pay any listing fees or commissions, so you keep 100% of what you earn from your sale.
Learn more: How to sell on Facebook in 2022
Best suited for: Facebook Marketplace is best suited for beginners and small businesses. It is a great place to maximize your reach, test the waters and get your business going.
Whether you are selling coffee or your used laptop, Facebook Marketplace is the perfect answer for small, local companies looking for buyers.
Did you know that eBay was once AuctionWeb? According to eBay’s official site, Pierre Omidyar launched AuctionWeb(1995) as a site "dedicated to bringing together buyers and sellers in an honest and open marketplace."
Later in September 1997, AuctionWeb was renamed eBay — making it one of the oldest e-commerce sites. Moreover, there is not a thing you can’t sell on eBay. There is a category called “Weird Stuff” on eBay where you can sell anything, from cow juice mugs to old Korean passports.
How to sell on eBay?
Selling on eBay doesn’t take much. First of all, you need to create an account on eBay. Once you have created an account, you can get started-
And you are done!
Selling on eBay can be a profitable way to earn money from home. The website has a massive buyer network that you can tap into, and it is easier than you may think to start selling products. You can also create a dropshipping business on eBay.
Best suited for: Personal businesses, small businesses, beginners, second-hand sellers. You can sell almost anything on eBay. It’s ideal for selling used items.
However, it also works well if you sell new products currently available on Amazon or Etsy (at a lower price). You don’t have to buy these items in bulk either—you can start small with just one product and build your inventory as you go along.
You must have heard about popular online selling sites like eBay and Amazon, but Sears is a lesser-known but successful site. It has a 20 million user-base! That’s a large market you can tap into. Sears brick-and-mortar stores may be closing, but its e-commerce base is expanding.
How to sell on Sears.com?
Sears Marketplace is a selling platform available to businesses of all sizes. If you want to sell on Sears, there are two ways for you to do so:
Once you have decided on your business model, you'll need to sign up for a Sears Marketplace Seller Account. Make sure you have the following information handy:
Once you have all this information, you’ll need to complete the registration form and verify your business information. After that, you'll be ready to sell on Sears' website.
eBay integration is also available on Sears, wherein will check out on Sears, but eBay will handle payment. Try Sears if you are already on eBay and want to reach more customers.
Best suited for: Sears is best suited for new and innovative products or tried-and-true brands. If you want to build a dedicated business, you must surely opt for Sears. This platform is not suited for resellers and second-hand companies.
Etsy is an online marketplace for unique individual items – think antiques, handcrafted goods, and vintage clothing. It’s a great place to start selling if you’re looking to expand your brick-and-mortar business or sell exclusively online.
How to sell on Etsy?
The platform is easy to set up and use, making it perfect for new sellers who are just getting their feet wet in online selling. Etsy is well known for its flourishing community of artists and creators. If you have a niche item or skill, you’ll be able to find your audience on the site.
That’s it. You are done.
Important: To be eligible to sell handcrafted items on Etsy, you must be the original designer and seller of your products. According to Etsy’s policies, “If you purchase a drop-shipped item and resell it in your shop, you will not be permitted to sell on Etsy.”
Best suited for: Handmade and vintage items and other unique factory-manufactured items. Etsy is a strong community of sellers and buyers that support handmade goods, fashion, art, and craft supplies.
Learn more: 15 Etsy Alternatives For Selling Handmade and Crafty Goods (2022)
The brand Amazon has become synonymous with e-commerce. As of December 2021, Amazon was ranked number 1 as the most visited E-commerce and Shopping website. It said that Amazon sells 400 products per minute. With so much growth potential, Amazon is the best place for selling products online.
How to sell on Amazon?
Setting up an online store on Amazon is a bit complicated. But the payoff is real. Here is how you can set up an online storefront on Amazon and start listing your products-
Selling on Amazon is great for small as well as big businesses. You can opt for Fulfillment by Merchant, where you manage inventory, shipping, and customer care.
Or you can choose Fulfillment by Amazon, where you’ll store your stock in Amazon’s fulfillment centers around the world. Amazon handles packaging and shipping the product when a customer places an order.
Best suited for: On Amazon, you can sell as an Individual seller or an established brand. From small businesses to large-scale companies, everyone can sell here. But it is best suited for medium-large scale businesses because small businesses often get drowned by the plethora of options.
Learn more: Creating Product Videos for Amazon
Price: There are four types of fees on Amazon-
Wish is a shopping site, but not like Amazon or Alibaba. The company was founded by former Google engineer Peter Szulczewski, who set out to create an e-commerce business that could provide sellers with the same low prices that he had enjoyed as a customer on Alibaba’s Taobao marketplace.
How to sell on Wish?
There you go. Your listing is live.
Wish’s mobile-first shopping experience is a great place to sell unbranded products. The average Wish buyer considers product value above other details, such as brand.
Wish connects shoppers directly to over 100 million manufacturers to find affordable goods. There’s no middle man, so prices are lower, and the quality is the same as what you’d get at the mall.
Best suited for: Small businesses, Individual entrepreneurs, and dropshipping models. Wish is a place for you to sell your products at low prices. If you can afford a low-profit margin, then you can go for it.
Whether you’re starting a new online business or looking to build an online store for your existing business, Shopify is the easiest way to create your store. And it's beginner-friendly and affordable, making it a popular choice for people who are new to e-commerce.
How to sell on Shopify?
Best suited for: Shopify is suitable for small and medium-sized businesses that are just starting because of its competitive pricing and comprehensive features.
Shopify is the total package at an affordable price. You can Sell Coffee as well as home decor on Shopify.
Price: Starts from Basic plan $29/month.
Learn more: 30+ Best Shopify Stores to Inspire and Enhance Your Own Store
Walmart is a household name when it comes to supercentres. But it also has an online counterpart, Walmart Marketplace.
Selling on Walmart Marketplace is one of the easiest ways to reach millions of customers. You can sell and ship your products directly to customers as a third-party seller. If you’re interested in selling on Walmart Marketplace, here’s how to get started.
How to sell on Walmart?
Best suited for: Businesses that operate in the US or are looking for alternatives of Amazon, eBay, and Shopify.
NOTE: To sell on Walmart, you require a US business tax ID and a “W9 or W8 and EIN Verification Letter from the Department of Treasury that verifies your US business address or place of physical operations.”
Wayfair is a leading retailer of over 7 million home products and has a dedicated B2B division offering wholesale home items to businesses. As a site with over 10 million daily visitors, it could be a great place to sell your homeware products.
How to sell on Wayfair?
Best suited for: If you manufacture homeware products, Wayfair is well worth a deeper look. Furniture & Home Decor sellers can sell products online at Wayfair at the best prices.
Price: You need to pay nothing to be a WayFair partner. Wayfair operates on the wholesale cost model, meaning they will set a higher retail price on their site and pay you the wholesale price of your products.
Jet.com is an online marketplace and is one of Amazon’s competitors. However, it was acquired by Walmart. It is still in the run to be one of the best online selling sites.
Jet.com is integrated into Walmart’s internal systems, which means that sellers can list their items on Walmart.com and have inventory available for sale on Jet.com via a single feed.
How to sell on Jet?
Best suited for: Jet’s business model supports third-party sellers who want to sell directly to Jet.
Zibbet is another helpful site that allows artisans to sell their unique creations. This makes it an excellent platform for sellers who want to sell only handmade, handcrafted, and vintage items.
How to sell on Zibbet?
Yes, it is that easy. Zibbet takes no listing fees if you post ten items or less. But it charges $4-$16 per month for more than ten listings. The only requirements for Zibbet are you need things to sell and a PayPal account.
Best suited for: Handmade goods, artisans, and small businesses.
Price: Free for up to 10 listings
There are tons of online marketplaces to sell your used clothes. They’ll take care of the shipping, payment processing, and customer service, so you don’t have to do much.
Just make sure you read the fine print, so you’re not left with pennies on the dollar. So, if you want to start a profitable online clothing business, here are some online selling sites to get you started.
Poshmark is a social marketplace for fashion-lovers to buy and sell their clothes and accessories. If you have a closet full of clothes you never wear, you can make some money by listing them on the site.
Poshmark also has a mobile app that makes browsing and listing items from your mobile device easy.
How to sell on Poshmark?
Best suited for: Second-hand clothes, shoes, or anything related to fashion. It is the best app for closet clearance. You can also start a Print-on-demand company on Poshmark.
Price: On Poshmark, you can list as many items as you’d like for free. There are no listing fees or subscription membership costs to pay.
All your initial costs are PayPal transactions and shipping fees. But Poshmark takes a flat commission at checkout of $2.95 for orders under $15 and 20% for orders over $15.
Swap.com is an online consignment store, but it’s only for kids and women’s clothing. It’s free to list items, and you earn a commission once your item sells.
How to sell on Swap?
Best suited for: It is suitable for selling used clothes that you don’t need anymore. It’s also best for Women's and kids’ wear.
Price: 20% for items listed for $0.99 or less; 15% for items listed for $1 to $9.99; 10% for items listed for $10 or more.
What sets apart ThredUP’s closet swap from its peers is that you can do it for free. It’s not the best way to make a living, but if you’re already looking at getting rid of your old clothes and have a few you know will sell well, ThredUP is an easy place to turn.
How to sell on ThredUP?
Best Suited for: People who want to donate their clothes(in good condition). It is also a great choice to sell items you bought but never wore.
Price: Free
Many apps and websites make it easy to sell used electronics, games, and DVDs online. To help narrow down your choices, we’ve picked a few to help you narrow down your search.
Gazelle is the best online selling site for used electronics. It has no bidding wars and unnecessary noise, making you directly sell to the site.
How to sell on Gazelle?
Best suited for: Anyone who wants to sell used electronics like smartphones, tablets, laptops, games, DVDs, etc.
Price: Gazelle pays you with cash or Amazon gift cards. They can send the money to your bank account, PayPal account, or by check.
If you have a mess of electronics, Legos, or other clutter in your home, you can get rid of them and make some cash online with Decluttr. The company buys everything from CDs to cell phones and video games.
How to sell on Decluttr
Best suited for: Techies and gamers, or anyone who has a secret stash of electronic goodies they want to get rid of.
Price: Get paid your quote price via direct deposit as soon as the day after your items are accepted.
Gameflip is an online community built around the idea of buying and selling video games, gift cards, and in-game items. The Gameflip marketplace is where you can buy and sell game codes, in-game items, game skins, gift cards, and movies.
How to sell on Gameflip?
Best suited for: Gamers who want to make money by selling video games or services.
Price: 8% fee on all sales, plus a 2% digital fee for selling digital items.
eBay is the online marketplace where you can sell almost anything. It has a variety of product categories, including a category called weird stuff.
Shopify is the best online selling platform because its affordable pricing structure and comprehensive features enable all businesses to sell products quickly.
AliExpress is the cheapest selling site that ships internationally. You will only pay for each product you sell. Commissions vary between 5% and 8%, depending on the product category.
You can sell online for free by using various online platforms like Facebook Marketplace. It is the only platform that does not charge any hidden, monthly, or selling fees for posting your products. You can also use Facebook groups to sell online for free.
Overall, there are plenty of options on the market for individuals and businesses that want to increase their reach by selling online. Whether you’re selling a seldom-used item or you have a hot new product that has yet to take off, there is a site on this list for you.
The best part is that most of them are free! We hope this list narrows the field for your search and helps you select the best one for your business.
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