13 Best Promo Video Makers For 2022

July 15, 2022

Videos are consumers' favorite content type and an incredible tool to help you advertise your business effectively. Video works well for engagement, but it is also great for increasing ROI.

So, if you are looking for a way to share your brand’s story and help sell products, promo videos are an easy solution to consider. See this list of the best promo video makers for 2022 to help you decide which one is right for you. 

Why are promotional videos important?

Promotional videos are short videos that promote your products or services. These are short, typically around 30 seconds or less which can help you engage, educate, and entertain potential or existing customers. 

They can also help you tell a story that will help you easily reach your target market. 

How do I make promotional videos for my company?

Promotional videos should serve as a visual blueprint for users. When making your promo video, avoid getting bogged down with technical details.

It's best to keep your promo video concise so that viewers can appreciate the fun aspects of your product more easily. 

Make a video that is short and sweet with the right tone. Script, storyboard, and film your promo video, Keeping all these things in mind will make your promo videos more popular. 

Learn more: Promo Video Ideas

13 Top Promo Video Makers To Spice Up Your Company's Marketing

1. Offeo

OFFEO promo video maker is an online service with a template-style design that makes it perfect for users new to video editing. 


  1. You can make many kinds of videos with OFFEO’s template-style design and intuitive interface. 
  2. It has a library of photos, audio tracks, and other assets to help you create video content. 
  3. The free plan offers much more than you’ll get with other video makers. 
  4. You can adjust the speed and color from the templates they provide.
  5. You can upload original content and fonts. 


  1. It can be sluggish sometimes. 


The paid plans start at $19/month. There is also an OFFEO business video maker that can help you create engaging videos for your business. 

The Online Video Intro Maker from OFFEO also helps you create social media videos for promotion, an essential part of the video marketing strategy. 

2. Typito

If you want to create text promo videos for your business, Typito is the solution. 


  1. It helps you create incredible text videos with ease.
  2. It has 200+ templates to get you started. 
  3. You can add your videos or images or choose from 600K+ awesome photos and clips to spice up your videos.
  4. These videos can be uploaded directly to Facebook or YouTube from Typito 
  5. Drag and drop feature
  6. Best for big marketing teams


  1. Updates are not made on time. 

Pricing: Add multiple users at $25/month for 3 users

3. Adobe Spark

Adobe Spark

Adobe has long been the go-to for graphic design, layout, and animation. And Adobe Spark is an excellent tool for creating professional-looking videos. 


  1. Adobe Spark has a clean, intuitive interface that lets you create graphics and videos in minutes. 
  2. It supplies you with icons, images, and designs to create videos for any purpose.
  3. Both web and mobile-based. 
  4. It is user-friendly.


  1. Available on limited devices. 
  2. Background remover issues

Pricing:  You can use it for free with limited access. The paid plans start at $9.79/month, making Adobe Sparkt a cost-effective promotional video maker.

4. Moovly


Need to tell your story? Moovly is a feature-rich and cost-effective promotional video maker ideal for small businesses and entrepreneurs. 


  1. The software turns out short promotional videos for your business with a simple drag-and-drop editor, helping you create videos from scratch. 
  2. Moovly's automated video creation helps your company create templates that work for all situations, saving your team time and energy.
  3. It also has automated features that let you create videos on autopilot to generate new content with minimal effort.
  4. You can choose from various templates and customize them to suit your needs. 
  5. It also offers text-to-speech features, floating subscriptions, and white labeling. 


  1. Has a relatively small collection of stock images and animations.

Pricing: Moovly's basic plan is free to start. The paid plans start at $24.96/month. 

5. Powtoon


Powtoon is an easy-to-use tool for creating videos, especially animated ones. 


  1. You can choose from many templates produced by the Powtoon team to explain a concept or promote a product.
  2. Its simple dashboard makes it easy to create video ads, product videos, and marketing explainer videos.
  3. You can choose from a wide array of templates, customize them to suit your needs, and add assets from the media library. 
  4. The video quality is excellent. 


  1. Complex layout.
  2. The free plan has limited features. 

Pricing: You can access Powtoon's entire media library if you sign up for the Pro+ plan ($59/month). There is also a free plan and another $19 per month plan.  

6. Animoto


Animoto is a drag-and-drop video maker where you can create a stunning video in a few minutes. 


  1. Choose a storyboard template, upload your video, personalize it, add images, music, and other material from the library, and produce it. 
  2. You can download it and share it on social media with a single click.
  3. Easy-to-use video maker for businesses. 
  4. Drag and drop feature
  5. Fast and easy content upload. 


  1. Few customization options

Pricing: With its $5/month plan and free version, it’s a cost-effective tool with many features. At $33, you can get the professional program too. 

7. Shakr

Shakr is the best tool for you and your company if you need promo videos for Facebook and want video ad campaigns on Facebook. 


  1. It comes with an excellent video editor interface that lets you create and edit videos quickly.
  2. With an extensive media library and batch production, you can create several variations of a single video in a few minutes. 


  1. This tool is a bit expensive. 
  2. Suitable only for Facebook promos. 

Pricing: The starting price of $200/month allows up to 5 team members. 

8. Animaker

Animated videos are a great way to engage your online audience with cute, quirky characters. Animaker, one of the most popular video makers on the web, makes it easy to make these types of videos for your brand.  


  1. It has a drag-and-drop interface that is simple and fast. 
  2. One of the fantastic things about Animaker is that it lets you create characters with a few simple clicks, and you can personalize characters for your brand.
  3. Animaker's asset library includes more than 100 million videos, photos, and other assets. 
  4. The free plan has a watermark on each video, which can be removed by switching to a paid plan.


  1. Transitions are not seamless. 
  2. Only available online. 

Pricing:  Each paid plan features real-time collaboration. The starting price is $19/month.

9. FlexClip

FlexClip is an excellent solution with a broad range of features for creating, sharing, and storing high-quality videos.


  1. Stunning collection of customizable templates, you can quickly implement your ideas using ready-made templates alone or create your own from scratch.
  2. The templates are split neatly into different categories.
  3. FlexClip is packed with creative tools that allow you to add text, music, and other elements. 
  4. You can change the pace of your videos by adding captions, transitions, and simple effects. 
  5. Affordable pricing. 


  1. Poor audio management in videos.
  2. Hard to find stock videos. 

Pricing: $9.99 / month

10. LightMV


  1. LightMV is a free, open-source video editor that doesn’t require downloading or installation. 
  2. A new user-friendly interface and a straightforward button arrangement make it a breeze.
  3. It’s fast and robust. 
  4. It allows you to share your videos quickly on social media platforms.


  1. Slow processing. 
  2. Overpriced. 

Pricing: $12.95 /month

11. OpenShot

OpenShot is a free, open-source video editing tool compatible with various platforms.


  1. This video maker software is appropriate for beginners because of its usability, but it also provides professional tools for more advanced users. 
  2. It allows you to create slow-motion, time-lapse, and stop-motion videos.
  3. It also enables you to create 3D animations and stunning visuals.
  4. The OpenShot interface supports seventy different languages, including English. It can also be translated using LaunchPad.  
  5. It has layer functionality, watermarks, background videos, music tracks, etc.
  6. Because of EDL support, you can also add keyframes, clips, and other features.


  1. It Crashes frequently.
  2. It takes time to export files. 

Pricing: Free 

12. Adobe After Effects

Adobe After Effects versions come with handy features for animating each detail of your promo video. 

Users with a Creative Cloud subscription can use Adobe After Effects for free. Although the program is designed for advanced artists, newbies can also test it. 

To help beginners, the company has a detailed guide available on the official site.


  1. You can modify your animation by working with layers applying various effects to every layer. 
  2. These features are available in all Adobe suite programs, but they’re handy for working on video editing projects.
  3. Enables you to do color-changing, drawing, distractions removal, and more. 


  1. Delay in processing. 
  2. It takes up a lot of space. 
  3. Absence of a mobile app. 

Pricing: $20.99 per user per month. 

13. Headliner

Thanks to Headliner, creating professional video promotional materials for your business has never been easier. Just upload your video, add assets from our library and tweak them to your liking, and share the video.


  1.  If you’re interested in uploading long videos on your YouTube channel, we recommend Headliner.
  2.  It allows you to create up to 120 minutes of video and automatically transcribes audio and video for you. 
  3. This software creates highly engaging videos because it uses waveforms that forces viewers to turn on the audio.


  1. It might be confusing for newbies.

Pricing: Headliner is free to use for life but with limited features. You can upgrade to a paid plan starting at $7.99 /month to access all the assets and features.

FAQs: Best Promo Video Makers

What makes a good promotional video?

A good promo video should combine a good script, just enough video duration, high quality of the video, consistent visual style, and top-class editing. 

How do I make a catchy promo video?

You can make eye-grabbing promo videos by holding the viewers' attention initially with a powerful script and visuals. 

It has to be different from how others do it, so think of it beforehand in a creative manner and then start working on it after gathering all the insights. 

Apart from that, adding how you are different than others is also crucial as this can change the way people perceive you as a brand. Animations, transitions, and other visually appealing details also add to it. 

How can I make a product promotional video online?

You can begin by selecting a promo video maker first and then decide if you want to go by templates or start from scratch.

You can create stunning promo videos by uploading your photos and video clips and customizing them accordingly.

You can edit them by adding colors, text, animation, music, and your logo. Finally, save and share your promo video. 

Which software is best for video making?

Many tools help you make amazing videos. But Offeo’s video editor enables you to create video instantly with the help of a vast selection of video templates that you can personalize according to your needs. Some other Video making software includes Animoto and typito. 

What is the best online video maker?

The best online video maker in the market is the OFFEO video maker. It provides a plethora of services at a very minimal amount, and editing is easy and hassle-free. Beginners and professionals can use it due to its user-friendly interface and comprehensive editing options. 

How long should a promo video be?

A promo video should be about 1 minute or less because people have shorter attention spans. Creating short videos will engage them in a better way than a longer time.

Conclusion: Best Promo Video Makers

Making promotional videos is far easier than it used to be. You don't need to know a team of video editors and designers, but you need to know your audience.

With the tips and promo video makers listed above, you can make excellent promo videos to boost your business's conversion and sales. Register on OFFEO to create promo videos for your brand. 

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